Privacy Policy

This Privacy Policy explains how GeoSplet d.o.o., operating the GPS Listings platform, collects, uses, stores, and protects personal data when you visit gpslistings.com, create or manage an account or business profile, use our services, communicate with us, or otherwise interact with GPS Listings.

We process personal data in accordance with applicable data protection laws, including the General Data Protection Regulation (EU) 2016/679 ("GDPR") and applicable Slovenian data protection legislation.

1. WHO IS RESPONSIBLE FOR YOUR PERSONAL DATA?

The controller responsible for the processing of personal data through GPS Listings is:

GeoSplet d.o.o.
Gregorciceva ulica 19, Slovenia, EU
Website: https://gpslistings.com/
Email: contact@gpslistings.com

GeoSplet d.o.o. determines the purposes and means of processing personal data in connection with GPS Listings.

2. WHAT IS GPS LISTINGS?

GPS Listings is a business listings and online visibility platform that helps businesses create, claim, manage, improve, and distribute their business information across digital platforms.

Our services may include business profiles, listing management, listing synchronization and distribution, visibility tools, business listing scans, review and reputation management, online visibility analytics, AI-assisted tools, content publishing, and other related services.

3. PERSONAL DATA WE MAY COLLECT

Depending on how you interact with GPS Listings, we may process the following categories of personal data.

Account and Contact Information

This may include:

• first and last name;
• email address;
• telephone number;
• account login information;
• communication preferences;
• information about the business you represent.

Business Profile Information

This may include:

• business name;
• business address;
• telephone number;
• business email address;
• website;
• opening hours;
• business categories;
• service areas;
• business descriptions;
• social media profiles;
• photos and logos;
• other information relating to a Business Profile.

Some Business Profile information may constitute personal data, particularly in the case of sole traders, professionals, or small businesses where business information can identify an individual.

Subscription and Transaction Information

Where you purchase a paid GPS Listings service, we may process information relating to:

• the plan or service purchased;
• billing information;
• invoice information;
• transaction status;
• subscription status;
• renewal or cancellation information.

Where payments are processed by an external payment service provider, payment card details may be processed directly by that provider and may not be stored by GPS Listings.

Communications

When you contact us, we may process:

• your name;
• email address;
• telephone number;
• the content of your message;
• support requests;
• correspondence and communication history.

Technical and Usage Information

When you visit or use our website or platform, certain technical information may be collected automatically, including:

• IP address;
• browser type and version;
• device type;
• operating system;
• date and time of access;
• pages viewed;
• referring website;
• technical logs;
• website interaction and usage information.

Where cookies or similar technologies requiring consent are used, they will be activated in accordance with the choices made through the applicable cookie or consent mechanism.

4. SOURCES OF PERSONAL DATA

We may receive personal data from several sources.

Information Provided Directly by You

We collect information that you provide when you:

• create an Account;
• create, claim, or update a Business Profile;
• purchase or request a Service;
• use a visibility or listing scan;
• submit a form;
• contact our support team;
• communicate with us;
• otherwise interact with GPS Listings.

Business Information from Public Sources

GPS Listings may collect or receive business-related information from publicly available sources, including business websites, public directories, search engines, maps, public business registers, and other publicly accessible sources.

This may include publicly available contact information associated with a Business.

Partner and Third-Party Sources

GPS Listings may receive business information from partners, data providers, business directories, and other third parties with whom we cooperate, where such collection and processing is permitted.

Such information may be used to create, verify, update, enrich, or maintain Business Profiles and to provide GPS Listings services.

Where personal data has not been obtained directly from the data subject, GPS Listings processes such information in accordance with applicable data protection requirements.

5. PURPOSES OF PROCESSING

We may process personal data for the following purposes.

Providing and Operating GPS Listings

We process data to:

• create and manage Accounts;
• create, claim, verify, and manage Business Profiles;
• provide free and paid Services;
• synchronize or distribute business information;
• provide visibility and listing scans;
• provide customer support;
• maintain platform functionality;
• process subscriptions and transactions.

The legal basis is generally the performance of a contract or steps taken at the User's request before entering into a contract under Article 6(1)(b) GDPR.

Maintaining Accurate Business Information

We may process business information to:

• verify Business Profiles;
• improve data accuracy;
• identify outdated or duplicate information;
• maintain the quality of the GPS Listings platform;
• improve the consistency of business information across supported platforms.

Depending on the circumstances, this processing may be necessary for the performance of our Services or based on our legitimate interests under Article 6(1)(f) GDPR.

Our legitimate interest is to operate an accurate, reliable, secure, and useful business information and online visibility platform.

Customer Service and Communication

We process personal data to respond to inquiries, provide support, communicate about an Account, Business Profile or Service, and resolve technical or administrative issues.

The legal basis may be Article 6(1)(b) GDPR or our legitimate interest under Article 6(1)(f) GDPR in communicating effectively with Users and Businesses.

Service and Account Communications

We may use contact information associated with an Account or Business Profile to send communications relating to:

• account access;
• security;
• verification;
• Business Profile status;
• listing status;
• service changes;
• subscriptions;
• billing;
• technical matters;
• important platform updates;
• support matters;
• changes to our Terms of Service or Privacy Policy.

These communications may be necessary to provide the requested Service or manage the relationship between GPS Listings and the User or Business.

Educational, Product, and Marketing Communications

GPS Listings may provide Users and Businesses with educational content and information relating to:

• local SEO;
• online visibility;
• business listings;
• Google Business Profile;
• maps and business directories;
• reviews and reputation management;
• AI-powered search;
• voice search;
• digital business visibility;
• GPS Listings features and platform updates;
• relevant GPS Listings plans, products, services, and offers.

Where permitted by applicable law, or where the required consent has been provided, GPS Listings may send such communications by email or other electronic means.

Marketing communications may include educational newsletters, product updates, relevant recommendations, promotional communications, and information about GPS Listings products, plans, services, and offers.

Recipients may unsubscribe from marketing communications at any time through the unsubscribe mechanism included in the communication or by contacting GPS Listings.

Unsubscribing from marketing communications does not necessarily prevent GPS Listings from sending service-related or transactional communications necessary for the operation of an Account, Business Profile, Subscription, or requested Service.

Analytics and Service Improvement

We may process technical and usage information to:

• understand how GPS Listings is used;
• measure website usage;
• improve website and platform performance;
• improve user experience;
• identify technical problems;
• develop and improve functionality;
• measure the effectiveness of our content and services.

Where consent is required for analytics cookies or similar technologies, such processing will take place only after the relevant consent has been provided.

Security and Abuse Prevention

We may process information to:

• protect Accounts;
• detect and prevent fraud;
• prevent misuse of the platform;
• protect our systems and infrastructure;
• investigate security incidents;
• enforce our Terms of Service.

This processing may be based on our legitimate interests under Article 6(1)(f) GDPR and, where applicable, compliance with legal obligations.

Legal and Regulatory Obligations

We may process personal data where necessary to comply with:

• accounting requirements;
• tax requirements;
• regulatory obligations;
• legal claims;
• court orders;
• lawful requests from competent authorities.

The legal basis for such processing may be Article 6(1)(c) GDPR.

6. LEGAL BASES FOR PROCESSING

Depending on the processing activity, GPS Listings may rely on one or more of the following legal bases:

• Article 6(1)(a) GDPR — Consent
• Article 6(1)(b) GDPR — Performance of a contract or pre-contractual steps
• Article 6(1)(c) GDPR — Compliance with a legal obligation
• Article 6(1)(f) GDPR — Legitimate interests

Where we rely on legitimate interests, we consider whether our interests are balanced against the rights, freedoms, and interests of the individuals concerned.

Where processing is based on consent, you may withdraw your consent at any time.

Withdrawal of consent does not affect the lawfulness of processing carried out before consent was withdrawn.

7. BUSINESS PROFILES AND PUBLICLY AVAILABLE INFORMATION

GPS Listings operates a business information and online visibility platform.

Business Profiles may therefore contain information that is intended to be publicly available, such as:

• business name;
• business address;
• business telephone number;
• business website;
• business email address;
• opening hours;
• business category;
• business description;
• social media profiles;
• other publicly available business information.

Where a Business Profile relates to an individual, sole trader, or professional, some of this information may constitute personal data.

GPS Listings may use publicly available business information to create, verify, update, enrich, or maintain Business Profiles where there is a lawful basis for doing so.

Businesses and individuals may contact us to request correction of inaccurate information or, where applicable, deletion or restriction of personal data.

8. MARKETING COMMUNICATIONS AND UNSUBSCRIBE REQUESTS

GPS Listings may use relevant contact information to communicate with Users and Businesses regarding GPS Listings, online visibility, local SEO, business listings, platform functionality, educational resources, and relevant products or services.

Marketing communications will be sent where permitted by applicable law and, where required, on the basis of consent.

Every GPS Listings marketing email will provide recipients with a clear and accessible method to unsubscribe.

Recipients may also contact us directly to request that marketing communications stop.

Where a recipient unsubscribes or objects to direct marketing, we will take reasonable steps to exclude that contact from future marketing campaigns.

We may retain limited information, such as the email address and unsubscribe status, on a suppression list for the purpose of ensuring that the recipient's preference continues to be respected.

Such suppression information is not used for sending further marketing communications.

Unsubscribing from marketing communications does not necessarily prevent service-related, security, account, billing, or transactional communications necessary for the provision of GPS Listings Services.

You have the right to object at any time to the processing of your personal data for direct marketing purposes.

If you object to direct marketing, we will no longer process your personal data for that purpose.

9. BUSINESS LISTING DISTRIBUTION

Certain GPS Listings Services are designed to distribute, publish, or synchronize Business Profile information with external digital platforms.

Where a User uses such a Service, relevant business information may be provided to supported:

• search engines;
• maps;
• navigation services;
• business directories;
• social platforms;
• data providers;
• other online discovery platforms.

This distribution may be necessary to provide the Service requested by the User.

External platforms may process the information according to their own terms and privacy policies and may act as independent controllers for their own processing activities.

10. RECIPIENTS AND SERVICE PROVIDERS

We may provide personal data to service providers where this is reasonably necessary to operate GPS Listings and provide our Services.

These may include providers of:

• website and infrastructure hosting;
• email delivery;
• CRM and customer management;
• customer support;
• analytics;
• payment processing;
• software and technical services;
• data storage and backup;
• business data distribution;
• security and fraud prevention.

Such providers may process personal data only to the extent necessary for the relevant purpose and subject to applicable contractual and data protection requirements.

We may also disclose personal data:

• where required by law;
• to courts or competent authorities;
• in connection with legal claims;
• where necessary to protect the rights, security, property, or legitimate interests of GeoSplet d.o.o., GPS Listings, our Users, or third parties.

GPS Listings does not sell personal data as a standalone commercial product.

11. INTERNATIONAL DATA TRANSFERS

Some service providers or external platforms used in connection with GPS Listings may process personal data outside the European Economic Area ("EEA").

Where personal data is transferred outside the EEA and applicable law requires safeguards, GPS Listings will rely on an appropriate transfer mechanism, which may include:

• an adequacy decision of the European Commission;
• Standard Contractual Clauses approved by the European Commission;
• another legally recognized transfer mechanism or safeguard.

12. DATA RETENTION

We retain personal data only for as long as reasonably necessary for the purposes for which it was collected, unless a longer retention period is required or permitted by applicable law.

Retention periods depend on the type of information and purpose of processing.

For example:

• Account information may be retained while an Account remains active;
• Business Profile information may be retained while the profile forms part of the GPS Listings service;
• transaction, invoice, and accounting information may be retained for legally required periods;
• support correspondence may be retained where reasonably necessary to manage the relationship, resolve issues, or establish legal claims;
• marketing subscription information may be retained until the recipient unsubscribes or the relevant purpose ceases to apply;
• suppression information may be retained where necessary to ensure that unsubscribe and objection requests continue to be respected.

When personal data is no longer required, it may be deleted, anonymized, or otherwise removed from active processing.

13. YOUR DATA PROTECTION RIGHTS

Subject to the conditions and exceptions provided by applicable law, you may have the right to:

• obtain confirmation as to whether we process your personal data;
• obtain access to your personal data;
• request correction of inaccurate or incomplete personal data;
• request deletion of personal data;
• request restriction of processing;
• object to processing based on legitimate interests;
• object at any time to processing for direct marketing;
• receive certain personal data in a structured, commonly used, machine-readable format;
• request transmission of certain data to another controller where technically feasible;
• withdraw consent where processing is based on consent;
• lodge a complaint with a competent supervisory authority.

To exercise your rights, please contact:

info@gpslistings.com

We may request information reasonably necessary to verify your identity before responding to certain requests.

14. RIGHT TO OBJECT TO DIRECT MARKETING

If your personal data is processed for direct marketing purposes, you have the right to object to such processing at any time.

This includes profiling to the extent that it is related to direct marketing.

Once you object to processing for direct marketing purposes, your personal data will no longer be processed by GPS Listings for those purposes.

The easiest way to stop marketing emails is to use the unsubscribe mechanism included in the email.

You may also contact us at:

info@gpslistings.com

15. RIGHT TO COMPLAIN TO A SUPERVISORY AUTHORITY

If you believe that the processing of your personal data violates applicable data protection law, you have the right to lodge a complaint with a competent supervisory authority.

For GeoSplet d.o.o. in Slovenia, the relevant supervisory authority is:

Information Commissioner of the Republic of Slovenia
Dunajska cesta 22
1000 Ljubljana
Slovenia

Email: gp.ip@ip-rs.si
Telephone: +386 1 230 97 30

You may also have the right to lodge a complaint with the competent supervisory authority in another EU or EEA Member State where applicable.

16. COOKIES AND SIMILAR TECHNOLOGIES

GPS Listings may use cookies and similar technologies to operate the website, remember preferences, measure website performance, understand how Users interact with the website, and improve our Services.

Some cookies may be technically necessary for the operation and security of the website.

Other cookies, including certain analytics technologies, may require the User's consent.

Where consent is legally required, such technologies will be activated only after the User has made the relevant choice through the available cookie or consent mechanism.

Users may modify or withdraw their cookie consent through the available cookie settings or consent mechanism.

Disabling certain cookies may affect the functionality or performance of parts of the website.

17. GOOGLE ANALYTICS

GPS Listings uses Google Analytics to understand how visitors use our website and to help us improve the performance, usability, and content of gpslistings.com.

Google Analytics is provided by:

Google Ireland Limited
Gordon House
Barrow Street
Dublin 4
Ireland

Google Analytics may process information relating to website usage, including:

• pages visited;
• date and time of visits;
• approximate geographic location;
• device information;
• browser information;
• referring website or source;
• website interactions;
• technical information such as IP address.

Google Analytics may use cookies or similar technologies to measure and analyze website usage.

Where required by applicable law, Google Analytics will be activated only after the User has provided the relevant consent through the website's cookie or consent mechanism.

Where processing is based on consent, the legal basis is Article 6(1)(a) GDPR.

Users may withdraw or change their analytics consent at any time through the available cookie settings or consent mechanism.

Depending on Google's processing arrangements, information may be processed outside the European Economic Area. Where required by applicable data protection law, appropriate safeguards will be used for such transfers.

Further information regarding Google's processing of personal data is available through Google's privacy information and privacy policies.

18. SECURITY

GPS Listings uses reasonable technical and organizational measures designed to protect personal data against:

• unauthorized access;
• unlawful processing;
• unauthorized disclosure;
• accidental loss;
• destruction;
• alteration;
• misuse.

Access to personal data is limited where reasonably appropriate to persons or service providers who require access for legitimate business purposes.

However, no internet-based service or method of electronic storage can guarantee absolute security.

19. CHILDREN

GPS Listings is a business-oriented platform and is not intended for use by children.

Users creating or managing Accounts and Business Profiles must be legally capable of acting on their own behalf or on behalf of the relevant Business.

We do not knowingly target children with GPS Listings Services or marketing communications.

20. AUTOMATED AND AI-ASSISTED FUNCTIONALITY

GPS Listings may provide automated or AI-assisted functionality in connection with business information, content, visibility analysis, categorization, recommendations, or other platform features.

Such functionality may process information provided by Users or associated with Business Profiles for the purpose of providing the relevant Service.

Unless specifically stated otherwise, GPS Listings does not use automated systems to make decisions based solely on automated processing that produce legal effects or similarly significantly affect an individual within the meaning of Article 22 GDPR.

Where processing activities materially change or require additional information under applicable law, this Privacy Policy or the relevant service information may be updated accordingly.

21. THIRD-PARTY LINKS AND SERVICES

GPS Listings may contain links to third-party websites, platforms, directories, maps, search engines, or other external services.

Third parties may process personal data according to their own privacy policies and terms.

GPS Listings is not responsible for the independent privacy practices of third-party websites or services.

We encourage Users to review the privacy information of external services before providing personal data to them.

22. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time to reflect:

• changes to GPS Listings Services;
• changes in our processing activities;
• legal or regulatory developments;
• technological developments;
• security requirements;
• changes to our business operations.

The latest version of this Privacy Policy will be published on gpslistings.com together with the date on which it was last updated.

Where a change materially affects how we process personal data, we may notify affected Users through email, the GPS Listings platform, or another appropriate communication method.

23. CONTACT

If you have questions about this Privacy Policy, the processing of your personal data, your communication preferences, or your data protection rights, please contact:

Geosplet d.o.o.
GPS Listings

Email: contact@gpslistings.com
Website: https://gpslistings.com/